Video Transformations

your path to exponential growth potential

 
 

Visit us at booth # 1765 at PPAI Expo in Las Vegas January 11 - 14, 2022

 
 

Join the VT team of resellers and prepare for an explosion of growth. Growth fueled by the merger of the two greatest forces of marketing, digital video and promotional products.

VT Enabled Opportunities

 

Given today's supply chain disruptions, you need something you can sell & deliver right now. VT enabled gives you all that and much more. Looking to make more ways to put money in your pocket, check out this video.

  • VT Enabled promo products deliver 7 times the marketing power. VT Enabled creates new sales opportunities even with your existing customers that you can close today.
  •  
     

Increase your average gross per order

Increase your number of sales per customer

Adding Video Transformations to customers promo orders increases your gross revenue per order. In addition, each one of those sales can drive demand for back end orders. So each VT sale not only increases your gross revenue per sale, it can also increase the number of sales per customer.

No additional sales force needed

Adding VT to your standard promo order requires little effort. Chances are your existing sales and customer support staff can handle hundreds of VT sales with no additional staff. That makes those VT sales practically pure profit.

Add a recurring revenue

Campaign maintenance is the key to your customers marketing success and your financial success. The basic campaign is stocked with a 1,000 view capacity. As people view your customers' video, they deplete that capacity. To keep their campaign running, you place your customers orders for view packs which replenish the view capacity. Placing orders for view packs is a service to your customer and a back end sale generator for you.

The longer their campaign runs, the more likely they will want to update their video message. For instance a video for a sale may expire (Presidents Day Sale!). So they need to update the video for the next sale and each campaign update is another back end sale for you.

A successful campaign can easily require a view pack per month and multiple updates per year. Those back end sales of view packs and updates generate revenues long after the initial campaign sale and quickly exceed front end revenues.

 

Double existing sales in one year with VT back end sales

They're the gift that just keeps on giving

 

Small Distributor

This illustration is intended to show how VT can drive revenues and profits for even the smallest distributor. Notice how the recurring revenues from back end sales exceed your initial VT campaign sales. Your results may vary.

Illustration #1

 

Sell 3 VT campaigns per month for one year and your gross campaign revenues reach $36,000 Those campaigns could easily drive back end sales of view packs totaling $49,500. Those campaigns can also drive back end sales of updates totaling $7,200.

Gross VT revenue in year one could reach $92,700 with net profits of $25,740

 

Even without adding new customers you could double your gross revenue with VT

Can you sell 3 campaigns per month?

You know that at least 80% of all businesses are already invested in video marketing. So most of your customers have already committed to video marketing.

The return on their investment depends on how many times people see their video. The more views they get the better the return on their investment. That's where you and VT come in.

It's all about getting views

If your customer distributes 2000 VT enabled promo items, they can easily garner more than 2000 views. Most people will scan the promo item more than once and share it with a friend or co-worker who will scan it as well. So it's not hard to see how 2000 items can generate 3000 to 4000 views in a short time.

In addition, you know that people hang on to promo items. That means they can continue scanning and viewing the video for months, even years. That's why nothing beats a VT campaign for improving the return on their investment in video.

So talk to your customers, identify who has already invested in video marketing. The larger their investment in video, the more they need VT. That's where you can easily sell 3 campaigns per month or more.

Large Distributor Organizations

But what about the large promotional products distributors? In the ASI 2020 Top Forty, half of the distributors reported gross sales in excess of $100 million. Such large distributor organizations generate a tremendous volume of orders every month. Adding VT to one hundred of those orders is clearly possible.

Illustration #2

 

This illustration is intended to show how VT can drive revenues and profits for a large distributor organization. Notice how the recurring revenues from back end sales exceed your initial VT campaign sales. Your results may vary.

Sell 100 VT campaigns per month for one year and your gross campaign revenues reach $1,200,000. Those campaigns could easily drive back end sales of view packs totaling $1,650,000. Those campaigns can also drive back end sales of updates totaling $240,000.

Gross VT revenue in year one could total $3,090,000 with net profit of $858,000

Can you sell 100 campaigns per month?

Just like the illustration above, you know that at least 80% of your customers are already invested in video marketing. So many of your biggest customers have already invested heavily in online digital video marketing. But they have also invested heavily in social media, email, their web site, landing pages and more.

In an effort to get their video seen, they have posted it in several different places or channels. The more views they get, the better the return on their investment. That's where you and VT come in.

It's all about getting views

We've already seen how 5000 VT enabled promo items can easily generate more than 10,000 views. And because people share the product and hang on to the product for months, it could generate 20,000 or even 40,000 views.

In large integrated campaigns, the actions in one channel can influence the results in another. When someone views a YouTube video in a VT campaign, it increases the count in their youtube channel. If that VT view drives the prospect to the company's landing page, it increases the traffic count there as well. In these large integrated marketing campaigns, a VT promo product can improve results across several different marketing channels.

With your VT promo campaign you control who receives your promotional item. So you can put your campaign literally into the hands of your prime target audience. And because bots can't infiltrate VT, you know that all those views are from real people.

That's why nothing beats a video/promo marketing campaign. For the large corporate client, VT improves the return on their marketing investment not just in video but social media, email, web site and more. Nothing beats VT.

So talk to your big customers. Find out how they are invested in marketing overall. The larger their investment in marketing, the more they need VT. That's where you can easily sell hundreds of campaigns per month.

Big time back end sales

As we discussed above, each VT campaign comes with a 1,000 view capacity. But if your customer is going to hand out (or deliver) 5,000 pieces, they will need at least a 5,000 view capacity for the first day or two alone. So you need to provide them with at least 3 view packs with their initial order. So that basic campaign sale of $1,000 is now a $2,500 sale. So your "back end" sales actually started up front.

And how often will they want to update that video with a new and improved video? Campaigns like these tend to generate a lot of back end sales for views and updates.

Large volume campaigns can generate hundreds of thousands of dollars in revenue. That's what you are seeing in that illustration, the exponential growth potential.

 

Digital marketing has taken a bite out of the promotional products industry. But it doesn't have to be that way. Video Transformations (VT) leverages this frontier and turns it into our greatest opportunity. It's very clear that digital marketing holds the key to the future of promotional marketing.

By putting VT into the hands of those who need it the most, you are not only helping your customers realize an exponential return on their investments in your promotional products but also helping the industry thrive.

To make it easy, all VT products come with Pay As You Go pricing. If you are an authorized VT distributor, you earn commission each time the customer buys from any of the following VT products:

VT Product
Pricing (US $)
VT Campaign

1,000

Campaign Updates

400

View Pack

500

Promo Link

100


 

All VT products come with unlimited impressions. That means you can imprint a VT code on as many promo items as the customer would like. More impressions lead to more promo items and in turn more revenue for you from the promo items.

VT FAQs

Are you a distributor of promotional products or a marketing agency?

 

Are you also a member of PPAI, SAGEWORLD, ASI or any national or regional promotional products association?

 

Then you could become a VT reseller.

 

I made good money selling VT. We use VT on every give away and you should too. -- Cecil V. Bernard, member ASI

 

VT makes marketing and selling easy for you and your customers. Practically each promo item becomes a marketing rep. or bot or agent. With the potential like that, you can see why VT can significantly boost revenues of any business.

 

Become a VT reseller and enjoy recurring revenues

 

In order for you to promote, we offer the following programs:

 

a) VT Reseller Level 1

b) VT Reseller Level 2

 

The comparison table below can help you select the right style for you.

Benefit
VT Reseller Level 1
VT Reseller Level 2
Percentage (%) Commission / discount on VT Campaign Sale* to New Customer

20

40

Commission Duration on VT Campaign Sale* for Retained Customer

3 Year

4 Year

Percentage (%) Commission / discount on back end sales of Campaign Updates*

12

20

Percentage (%) Commission / discount on back end sales of View Packs*

12

20

Percentage (%) Commission / discount on back end sales of Promo Links*

12

20

Access to your own VT Account*

Discounted

Discounted

Aceess to VT Marketing Collateral

Yes

Yes

Access to VT Sales Training

Yes

Yes

VT Customer Support

Limited

Yes

Fee

One Time*

Annual*

 

* For details, click the respective VT Reseller link below.

 

You can become VT reseller at any time you want and do not have to be a member of any organization.

Once you become a VT reseller, you will be given access to your own bizCart (bizApps e-Commerce system) account. That way, you will have access to VT marketing collateral, be able to fulfill VT orders and even track your sales.

To find out details about these programs and becoming a VT Reseller, click any of the following Links: /p>

OR
Are you simply interested in promoting VT but have a question? Submit your inquiry here:


Your Name

Your Business Name

Your Email

Your Phone Number

Your Inquiry

 
 

PS: VT is not limited to coffee mugs. Most promo items can be transformed with VT including jackets, T-shirts, key chains, water bottles and more.